GFAB Trailers
BACKGROUND:
Custom Alloy Trailers
GFAB Trailers build aluminium trailers that look great and tow like nothing you’ve ever towed before. Boats, Jet skis, Non-marine Recreational and Commercial use, GFAB make alloy trailers that are lighter, safer and longer lasting than anyone else.
TESTIMONIAL:
"GFAB Trailers has been gradually selling product from New Zealand into Australia since 2015 and Last year decided to take the leap and expand our presence with a manufacturing base in the Australian market. It was an exciting and challenging move and we knew we needed to increase our online presence to back up the physical move. That's where YESSSS came in.
From the very beginning, the YESSSS team impressed us with their in-depth knowledge of the Australian market and the online landscape. They worked closely with us to develop a targeted social media strategy that resonated with Aussie trailer enthusiasts.
The results have been phenomenal. Within just seven months, we've seen a continuous climb in our online visibility. Our social media content has become more engaging, leading to a surge in direct sales of our trailers. We've secured a solid Australian position in such a short time frame, and it's thanks to YESSSS's expertise and dedication.
They're more than just an agency; they're a true growth partner. They're always available to answer our questions and make things happen. We highly recommend YESSSS to any business looking to conquer a new market and establish a strong online presence."
Danny Sunkel, CEO and Co-Founder, GFAB Trailers
WORK SUMMARY:
Instagram
Facebook
LinkedIn
Channels:
Increase brand awareness.
Promote products.
Increase lead generation.
Encourage customer engagement.
Enter Australian Market - build brand awareness and demand.
Objectives:
Align social media content with overall marketing objectives.
Maintain consistent brand identity across all platforms.
Implement data-driven reporting.
Regular and consistent posting.
Strategy:
Increased brand awareness and visibility across social media platforms.
Improved audience engagement through targeted content and community management.
Generated valuable leads through organic social media activity.
Outcomes:
KEY RESULTS:
Instagram - New Zealand
49%
Increase in followers.
Instagram - Australia
657%
Increase in followers.
41%
Increase in followers.
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