Swiss Ocean Tech

BACKGROUND:

Safe Anchoring for Sailor, Ship and Sea

Providing safety during anchoring by identifying in real-time the dangerous dragging of the anchor.

Established in 2020, our Swiss startup was founded by a team of experts who united in 2018. Specializing exclusively in the maritime industry, our diverse team brings expertise in sailing, navigation, electrical engineering, mechatronics, and communications.

TESTIMONIAL:

“YESSSS has been an all-round fountain of support for our budding start-up. Their expertise goes beyond online marketing and PR for our internet and social media channels. They create and execute across-the-board campaigns to reach our targeted audience. They guide, advise and strategize with us, helping us build our brand within the marine industry. Since working with YESSSS, we've been able to build our Instagram account from the ground up, creating a consistent, brand-aligned, and unique presence online, pushing almost 500+ followers within a six-month period.

The YESSSS team truly understood the challenges of a small start-up. During the launch of our AnchorGuardian solution, they provided resources, last-minute assets, and market-related expertise to ensure a successful launch day. Knowing you have a reliable and competent team like YESSSS in the background makes all the difference. YESSSS has in-depth knowledge of the marine industry, which is incredibly important for building our business. They have an existing network we can tap into, provide recommendations for optimal campaign execution, and understand what's needed to succeed in this space. 

On a personal level, the YESSSS team is honest, creative, fun, and timely. When we need quick solutions, they are readily available with their resources and know-how to meet tight deadlines. This partnership has been a huge benefit for our journey.”

Suzy Chisholm - Marketing, PR & Sales

WORK SUMMARY:

  • Instagram

  • Facebook

  • LinkedIn

Channels:


  • Build brand awareness of AnchorGuardian.

  • Build interest for customers and keep engaged until go-to-market.

  • Build value for investors.

Objectives:


Our strategy focused on building AnchorGuardian’s Instagram presence from the ground up, designed to build brand awareness and encouraging customer interest.

  • Created an engaging content strategy.

  • Encouraged active community management.

  • Implemented social media advertising.

Strategy:


  • Increased brand awareness and visibility on Instagram

  • Grown AnchorGuardian’s follower base and built interest for potential customers before go-to-market

  • Generated leads through strategic social media advertising and a consistent content strategy

Outcomes:

KEY RESULTS:

Instagram

500+

increase in followers.

Interested in our Marketing Services?

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